Full Service Branding and Merch Roll-Out

This project brought a fresh, cohesive identity to life through strategic branding and custom merchandise. We began by developing the visual identity—logo design, color palette, typography, and brand guidelines—then applied those elements across a line of branded products designed to boost visibility and engagement.

The merchandise package included screen-printed T-shirts, embroidered caps, custom tote bags, and printed stationery (business cards, thank-you notes, and stickers). Each item was carefully selected to reflect the brand’s values and to create touchpoints that feel both functional and memorable.

From concept to production, this project is a great example of how design and brand storytelling can live beyond the screen—turning everyday items into powerful tools for connection and recognition.